As I mentioned in Part 1 of this series, the E-clip we are developing for Social Motion Skills has followed a fairly classic design process. As part of that process, we looked over Social Motion’s existing marketing material, to make sure that what we produce is in line with their overall communications strategy and to get our creative juices flowing.
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In previous blog posts (Part 1 and Part 2), we’ve given you an inside look at the development process of our Eclip for Social Motion Skills. I am happy to say that the final video is ready for launch, and we couldn’t be more proud of the result. As this project is a little out of the box for us, in the sense that it is not strictly a learning event, we thought it might be interesting to share some of our takeaways.